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The amazing tweets of 50 cent
Over the weekend of January 8-9, 2011; rapper 50 cent made several tweets about HNHI, a headphone company. The next Monday the stock shot up 240%, $50 million. All of Mr Cent’s tweets are not as golden, though:
File this under stealth advertising
I’ve mentioned advertising which co-ops something else, such as a police recruitment campaign which co-ops the techniques of illegal (thus, anti-police) graffiti art. Co-optation is stealing the techniques from another in spite of philosophical differences. And then there are ads which go far beyond … Continue reading
Posted in Uncategorized
Tagged co-opting, hoax, stealth
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Agreed! The most magnificent beer ad ever.
Copyranter called this the most magnificent beer ad ever.
Posted in Uncategorized
Tagged artwork, retro
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New Zealand police co-op street art
M&C Saatchi | The Inspiration Room
Posted in Uncategorized
Tagged co-opting, street-art
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Popular by design
This has been the week for hoaxes! I reported a few days about about the hoax study about Internet Explorer users having lower IQ scores than normal and discussed media pranks in general. Now we have reports of companies which … Continue reading
“He’s a pain. A real pain in the ass.”
One thing I’m interested in, in the area of consumer behavior, is consumer mis-behavior. By studying misbehavior I feel that we can come to better understand the process of how people respond to commercial (as in business, not ad) messages and also how people … Continue reading
A blog about advertising without sex?
Sex Sells. Actually, it doesn’t. Does – not – sell. Here’s why. This ad, for example (from Copyranter’s blog): If I asked you about this ad in 5 minutes you (or “guys” – I’ll get to that later) would … Continue reading
A pithy wisecrack
Save money? Shouldn’t that be the copy for the condom display?
My personal favorite – brand and illustration
Posted in Uncategorized
Tagged artwork, brand
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